>>7559
Well pretty much any activity creates a subculture around it. From what I understand, the memetic usage of 'gamer' stems from the videogame industry attempting to eliminate/co-opt the videogames subculture, out of the perception that this subculture was too unappetizing or intimidating for other potential consumers. Or just because activists in key corporate positions had a personal grudge against people associated with the subculture. And of course GG but that's a whole other can of worms. The point is that meme seems to be acting as a sort of pushback against companies that appear to actively hate their own consumers, so I think it serves a good purpose. Neutering media to try and make it 'appeal to everyone' just leaves you bland grey gruel.